This is totally true. Completely resonates with someone who is a Software Engineer in a developing country in West Africa. Customers find it difficult to par the value proposition of a product to the cost of the product.

Being an African and having experienced first hand some relative hardship and financial constraints, their sentiments of how software is valuable but is expensive is completely relatable.

Money is a blinder when it comes to the adoption of software to ramp up business productivity.

Totally agree.